10 Reasons Why Social Media Is Important to Your Company


Regardless of the debates over causation, correlation, and whether there are signals built directly into search engine algorithms that relate to social media, there's consensus within digital marketin...

Social Media #Marketing: What to Expect in 2019


Posting, tweeting, sharing, instant and easy connections with friends, family and brands – these are what makes social media such a popular platform for millions of people each and every day across ne...

4 Reasons Social Media #Marketing is So Vital for Your #Business


Understanding the basics of how to start a bar, grocery store, e-commerce site or any other kind of business is naturally the first thing you'll want to know as a budding entrepreneur. But while the f...

4 Strategies to Supercharge Your Online #Marketing


In addition to the growth of social media, most people are consuming content via their mobile devices, which changes the way businesses need to think about displaying content. If you're looking to inc...

4 Effective Ways to Generate Leads with Social Media


But that's easier said than done. Generating leads is the top marketing challenge, according to 61 percent of marketers. That said, channels like social media can help you overcome that challenge. The...

Here's How Major Brands Measure Social Media Impact


"There is no easy way to financially quantify what each social media interaction is worth," Ricciardi explained. "It's much more effective to take all the marketing channels you're budgeting for and c...

How to Overcome the 4 Most Common Social Media Challenges Faced by Small #Businesses Today


However, if you're going to make social media part of your marketing efforts, it pays to know how to use the platforms best. Otherwise, you're wasting your time day after day, making it more cost effe...

Guest #Blog: B2B Social Media Strategy for 2019


While it's true that people may not first discover a B2B company on social media (over traditional B2B strategies like email marketing, cold calling, and Google SEO/Ads) it's likely that they will eve...

What Is MarTech and How to Become an Expert at #Marketing Technology


D. Graphic Design Tools: As the name suggests, these tools help you create stunning graphics to use as part of social media marketing, content marketing and so on. Examples: Canva, Piktochart, Adobe C...

Holly #Spring NC Reputation #Marketing Online Content Strategy Services Launched


Social Media Lynx offers a complete range of content-based online marketing solutions to help companies in the Raleigh area reach their marketing goals as quickly and efficiently as possible.

Social Media Goals: What You Need to Know


Carrie Gotch, Senior Digital Marketing Manager, Lumosity On the flip side of that, as a social media marketer it's important to be able to pivot when necessary and never feel married to a single path ...

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